Key influencing factors of generation Z’s residential energy behaviour: Insights from a gamified investigation for the energy transition
Z世代の住宅エネルギー行動の主要な影響要因：エネルギー転換に向けたゲーミフィケーション調査からの洞察 (AI 翻訳)
Yehui Peng, Lia Marchi, Jacopo Gaspari
🤖 gxceed AI 要約
日本語
本研究は、Z世代の住宅エネルギー行動と改修参加に影響する要因を、ゲーミフィケーションを用いた調査で分析した。社会人口統計・個人・心理・状況の4次元から282件の有効回答を得て、エネルギー情報の可視化、段階的行動戦略、シナリオ型教育、デジタルツール開発という4つの行動変容レバーを提案している。
English
This study investigates factors shaping Generation Z's residential energy behavior and retrofit engagement using a gamified survey (n=282). It identifies four behavioral levers: enhancing energy information visibility, tiered guidance, scenario-based education, and user-centered digital tools, offering insights for youth-targeted energy transition strategies.
Unofficial AI-generated summary based on the public title and abstract. Not an official translation.
📝 gxceed 編集解説 — Why this matters
日本のGX文脈において
日本の家庭部門のエネルギー消費削減やZEH促進政策において、Z世代の行動特性を考慮した施策設計は重要。本研究成果は、日本における若年層向け省エネキャンペーンやデジタルツール開発の基礎データとして活用可能。
In the global GX context
As countries pursue energy transition, engaging younger demographics is critical. This paper provides empirically grounded behavioral levers (e.g., gamification, visibility of energy use) that can inform global youth engagement strategies under UNFCCC and national climate plans.
👥 読者別の含意
🔬研究者:Provides interdisciplinary behavioral model for Gen Z energy decisions, useful for extending to cross-cultural or larger-scale studies.
🏢実務担当者:Offers actionable levers (e.g., tiered guidance, gamified tools) for designing energy-saving programs targeting young residents.
🏛政策担当者:Highlights need for youth-specific energy policies; the four levers can inform national climate action strategies for youth engagement.
📄 Abstract（原文）
Residential energy behaviour has become a vital branch within building energy efficiency research. Most existing studies focus on quantitative methods to examine energy-saving simulations and potential from a technological perspective. However, understanding the factors shaping users’ residential energy behaviour and their decisions to adopt/ not adopt technologies is crucial. Otherwise, cutting-edge technologies are failing to deliver their full potential as scientists had anticipated. As a key generation for future energy consumption and transition, Generation Z remains underexplored regarding its potential role in the intersection of global climate action or in accelerating behavioural change. This article investigates the characteristics and key influencing factors shaping Generation Z’s residential energy behaviour and engagement in building retrofits. An innovative gamification-based investigation method distinguishes this study from previous research employing traditional quantitative questionnaires. This method helps to adapt to the characteristics and needs of Generation Z, improving survey participation and quality. The study adopts an interdisciplinary approach to analyse key factors influencing Generation Z’s residential energy behaviour across four dimensions: sociodemographic, individual, psychological and situation factors. Research obtained a total of 282 valid responses. Based on the findings, four behavioural potential levers tailored to Gen Z are proposed: (1) enhancing the visibility and readability of energy information; (2) providing tiered behaviour guidance strategies; (3) conducting scenario-based energy-saving education and activities; and (4) developing user-centred digital tools and incentive mechanisms. This research offers insights for future energy-saving strategies and technology deployment targeting younger users, responding to global climate action strategies for youth engagement.
🔗 Provenance — このレコードを発見したソース
- openalex https://doi.org/10.1016/j.enbuild.2026.117498first seen 2026-05-15 16:52:25
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